Unlock growth in the heart of Europe.

We believe in the strength of Austria, Switzerland and Germany as sales markets and business locations. We know that entering the ASG market as a foreign company poses significant challenges.

Enter ASG market

Our services

In-depth market analyses

Gain a comprehensive understanding of market trends, consumer behaviors, and competitive landscapes to make informed decisions for expansion.

Go-to-market strategies

Develop actionable plans to successfully launch, strategically position, and effectively scale your products or services in new markets.

Business setup and growth

Lay the foundation for success with strategic guidance on establishing your business, winning first clients, and driving sustainable growth.

Our uniq approach

We evaluate core competencies and processes, organizational structure, and offering to build a strong foundation for strategic decision-making

We define long-term goals, establish a strategic direction, create a high-level strategy roadmap, and align initiatives with the company’s vision.

We identify business opportunities, assess market attractiveness and viability, identify barriers and risks to ensure optimal market fit.

We analyze the market’s value chain, key sectors, regional dynamics, and megatrends to identify strategic opportunities and ensure future-oriented planning.

We assess market saturation, growth potential, competitor stability, infrastructure, innovation rates, and adoption barriers to gauge readiness and integration opportunities.

We evaluate industry standards, legal compliance, political stability, economic policies, and data protection requirements to ensure seamless market entry and operations.

We analyze cultural norms, business ethics, sustainability, inter-organizational dynamics, and communication practices to align strategies with market-specific values and expectations.

We analyze competitors‘ market positioning, offerings, pricing, branding, marketing strategies, and strategic initiatives to uncover opportunities and sharpen competitive advantage.

We map customer segments, buying processes, consumer archetypes, and brand perception to deliver tailored strategies that ensure product-market fit, enhance customer engagement, and optimize integration and support.

We refine offerings, optimize pricing, enhance brand and sales strategies, develop strategic partnerships, and design recruiting initiatives to amplify market positioning and sustain competitive advantage.

We craft innovation strategies, leverage the CIFOSS™ framework, and develop tailored funding approaches to drive breakthrough advancements and sustain competitive growth.

We design product, financial, resource, and talent plans alongside a strategic event schedule to ensure aligned, efficient execution of business objectives in dynamic markets.

We enhance team competencies, manage change and localization, optimize marketing and sales funnels, and provide interim management to ensure a seamless and effective market entry.

We generate and qualify leads, execute tailored prospecting, develop targeted strategies, and implement pilot projects to refine offerings and maximize market engagement.

We implement sales monitoring systems, integrate acceleration tools, and design incentive programs to optimize sales processes, motivate teams, and drive sustained revenue growth.

Our hypothesis

The German-speaking region presents inherent entry barriers that foreign companies need to navigate and overcome effectively.

» Elevated cost structure and quality standards
» Demanding cultural differences and language barriers
» Complex and sophisticated regulatory environment
» Strong demand for sustainable business models
» Intense competition and advanced market maturity

Venturing into a market without a structured approach and aligned investments can expose the business to considerable financial and operational risks.

We believe that customized go-to-market strategies are vital for entering, growing, and sustainably succeeding in the ASG market.

Our partners

Our value proposition

Methodological

We are driven by data and proven methodologies to inform and execute growth initiatives and tactics.

Specialized

We keep our focus sharp on expansion without compromising holistic approaches to your strategy.

Networked

We maintain close contact to local experts in multiple countries through our alumni and partner networks.

Cost-efficient

We ensure exceptional results within economic constraints using lean processes and budgeting.